2009 News

E2W Retained as a Key Part of Go-to-Market Strategy and Reaches New Milestone

E2W has been retained by a technology consultancy that provides Middle Office solutions to the global Hedge Fund Management as well as the traditional Buyside communities.

As this new client launches their newly created product group, E2W will play a key role in their go-to-market strategy for both the North American and UK/European markets.

This marks a new milestone for E2W as it executes and supports this new client’s strategy, at the outset, from both its UK and US operations, thereby maximizing exposure to its key markets.

Mark Freed, Director E2W, commented. “When we opened the US operation it was with this goal in mind: to maximize our value to our clients and globally coordinate and support their initiatives. We are delighted to add this new client to our growing list of software houses who operate in the complex financial markets. In today’s challenging and turbulent market, securing high awareness levels, generating and capturing interest are paramount. Retaining E2W to do this secures our clients the valuable opportunity to be involved in ALL New Business opportunities in their core markets.”