The Fund Administrator and Custody arm of a major european bank has appointed E2W to build a knowledge base of accounts within their core target market of Asset Managers and Hedge Funds. The E2W objective is to create opportunities and generate interest in these key accounts and so leverage existing relationships or capture New Name Business. In doing so, the E2W process identifies and captures market intelligence around trading strategies, existing outsourced services and providers.
As a high quality, administration and custodial service for specialised products, this Market Player provides a comprehensive outsourcing solution across a broad spectrum of Asset Management products.
“We are delighted to partner with this leading Fund Administrator” comments Mark Freed, Director E2W.” Working with a Fund Administrator is a natural extension of the E2W Philosophy. Our client is selling a service solution into the complex financial markets, and recognises that there are only a finite number of Key Decision Makers in the sector. They fully embrace the E2W Philosophy; the need to Know and have an understanding of who their decision makers are, Know if they know and understand their proposition AND have a mechanism in place that communicates effectively with their prospective clients on a regular basis to increase their understanding until they enter a buying cycle. The E2W Philosophy, our People and our Process enable our client to justify the use of our services- we measure the percentage of sales pipeline and actual sales that is attributable to our work, and target to capture every opportunity in our clients’ core market”.